Magnolia PR Unveils Kristinit Clothing’s Spring/Summer Collection

Magnolia PR Unveils Kristinit Clothing’s Spring/Summer Collection

Magnolia PR Introduces Kristinit Clothing’s Spring/Summer ’08 Collection

   

January 23, 2008 (Los Angeles, CA)—Magnolia PR is excited to announce the addition of Kristinit clothing.  Drawing inspiration from vintage (think ‘40s screen sirens like Marlene Dietrich), objects in nature, and strong women in history, former costume designer Kristina Lenss constructs pieces with an eye for detail and classic glamour.  Kristinit recently unveiled her Spring/Summer ’08 collection of ruffled silk tops, ‘40s-style jackets, and elegant yet wearable dresses made of silk, jersey, and cotton.  Retail prices range from $225 to $350.

Kristinit was created in the fall of 2005 and quickly caught the eye of the fashion world, named “One To Watch” by Lucky magazine.  Stylish stars including Eva Mendes (who bought the silk Biba tunic at Krisol in Los Angeles), Scarlett Johansson, and Zooey Deschanel have all purchased Kristinit. 

Focused not only on style but also substance, Lenss makes sure every garment is locally constructed and a percentage of each sale is donated to various charities that promote the well being of life on our planet, including onepercentfortheplanet.org and pachama.org.

“As a consumer, it is important to question where your clothes come from. The most beautiful thing about a piece of clothing is not how cheaply you bought it or even the style of it, but rather where it was made, who made it and what kind of impact it has on the environment.” says Kristina.

   

Kristinit is available at boutiques nationwide, and at www.kristinit.com.  High resolution images and samples available. 

For all media inquiries, please contact:

Adrienne Dorsey
Magnolia Public Relations
Los Angeles, CA 90068
www.magnoliapr.com 
[email protected]

Kristinit Trunk Show & Charity Event

Kristinit Trunk Show & Charity Event

Kristinit Trunk Show & Charity Event

 

Who:      Kristinit clothing

What:     Trunk Show & Charity Event

Where:   KATE

                515 S. Fairfax Ave.

                Los Angeles, CA 90036

                323.938.7311

When:    February 9th 2008, 2 p.m. – 8 p.m.

Please RSVP to [email protected] by January 31.

You are invited to a special Valentine’s Day Kristinit  event that will be hosted by one of L.A’s most beautiful boutiques, KATE, on February 9th, 2008.

Now that the holidays are over and you’ve spent the last few months shopping for everyone else, come and indulge yourself in a relaxing day of shopping! This event will feature many styles from Kristinit’s current inventory at up to 70% off! Kristinit will also be previewing the new SPRING ’08 collection with the exclusive oppurtunity to place personal orders at wholesale prices.

Most importantly, in addition to fabulous fashion, come out and support our planet and the beloved animals as a percentage of each sale from this event will be donated to the Panchama Rainforest Alliance and Kitten Rescue Los Angeles.

Kristinit is the clothing label of designer and artist Kristina Lenss. Inspired by nature and vintage design, every piece is lovingly designed for the woman who radiates beauty from the inside out. To learn more, visit www.kristinit.com.

Livie & Luca’s Trip To China

Livie & Luca’s Trip To China

Livie & Luca Founders Trek to China to Explore Eco and Social Issues


  

January 14, 2008 (Los Angeles, CA)– In November 2007, the creators of Livie & Luca shoes, Mitzi Rivas and Amie Garcia, traveled to China to tour the factory where their children’s shoes are manufactured.  The goal of the 10-day trip to Southern China was to review factory conditions and shoe production.  Using interpreters, Rivas and Garcia met with factory executives, toured the facilities, learned about eco friendly and socially conscious practices, and built a relationship with the factory executives and workers.  What they encountered were sincere and hardworking individuals committed to producing a high-quality product. 

 “We took this trip to become educated. Consumers want to know how their products are made, that they are safe, and that working conditions are fair,” said Rivas. 
 

The trek to China highlights Livie & Luca’s goal of being a socially responsible business that also offers a high-quality product.  Livie and Luca’s owners have deliberately chosen to use scrap leather in the production of their shoes, recycling high-quality leather that would otherwise be discarded. Spending time at the factory allowed Rivas and Garcia to see the entire process of producing their handmade shoes, which are coined as “adorable shoes for adorable feet!” Rivas and Garcia spent Thanksgiving with the factory and admit it was a sacrifice to leave their families, but felt it was their responsibility as owners of the company to know their product was produced with socially aware practices.  Workers are given competitive salaries that are over minimum wage and are offered steady work throughout the year, which is not always the norm for factory workers.  At their factory, workers live nearby or on-site, many of whom walk or bike to work.

    

Livie & Luca aim to reduce, reuse, and recycle for their collection.  Shoe production involves using recycled leather. Paper products are printed on post-consumer paper using soy ink.  Online customers are sent reusable cloth bags in place of disposable shoe boxes, thus reducing paper consumption.  They will also be launching a shoe recycling program in 2008. Livie & Luca shoes are also made with non-benzene glue, which is the safest.

Livie & Luca debuted in May 2005, and incorporates brightly colored leathers, bold designs and whimsical modern touches that capture the playful essence of childhood. Their comfortable construction allows beginning walkers, toddlers and preschoolers to navigate playgrounds, city streets and dirt pathways with style and ease.  To view the collection and learn more, visit www.livieandluca.com.

For all media inquiries, please contact:

 

Adrienne Dorsey

Magnolia Public Relations

Los Angeles, CA 90068

www.magnoliapr.com

[email protected]

971.570.5842

27 Dresses Hits Theatres January 18, Features Delicate Raymond and PKFashions

27 Dresses Hits Theatres January 18, Features Delicate Raymond and PKFashions

 

Katherine Heigl stars in 27 Dresses, a romantic comedy that will be in theatres January 18.  Magnolia PR worked with the costume designers on this film and is excited to see Delicate Raymond’s black dove necklace on the silver screen! Available at www.delicateraymond.com.

With the many bridesmaid dresses Katherine and the rest of the cast had to wear, PKFashions’ Fashion Stick Cups also came in handy on the set.  The unique Fashion Stick Cups adhere to what you are wearing rather than your skin– so they are comfortable and give ample support.  Available at www.pk-fashions.com. 

Be sure to check out 27 Dresses in theatres nationwide!