by MagnoliaPR | Aug 11, 2021 | Childrens/Baby Brands, Fashion Accessories, Press
A few highlights from our influencer relations program – love to see our clients shared by the top tastemakers in their respective niches! From mom bloggers to Youtubers to child actors/models, we handpick and vet the best influencers for each brand with a focus on hitting the right target audiences. Influencers are a nice complement to an overall PR strategy and a fun way to share new brand content.
As always, we share the majority of our influencer outcomes on Instagram, give us a follow at @magnolia_pr. Interested in our curated PR and influencer seeding services for your brand? Feel free to send us an email here.
by MagnoliaPR | May 27, 2021 | Childrens/Baby Brands, Fashion Accessories
Milledeux‘s clever box of crayons hair accessory is featured in the new summer issue of Baby & Children’s Product News- perfect for back to school planning! To view the entire issue, go here.
Visit www.milledeux.com to see the current spring/summer styles- we love the lobster clips!
by MagnoliaPR | Apr 15, 2021 | Fashion Accessories, Press
Hello Spring! Our fashion expert client Leena Alsulaiman recently shared her top picks for spring boots in 2021 – visit here for the complete rundown.
by MagnoliaPR | Feb 3, 2021 | Fashion Accessories, Press
The latest editorial for Mini Maven features Milledeux luxury hair accessories and it’s magical- view it here.
by MagnoliaPR | Jan 1, 2021 | Childrens/Baby Brands, Fashion Accessories, Press
2020 has been one for the books…In this tough year of reckoning it’s shown how resilient & creative we all can be. Despite the unpredictability of the year, Magnolia PR still managed to land new clients & major media coverage (some pictured!). We expanded our offerings and were honored to write the content for the first-ever Children’s Club completely digital trade show.
Many brands & individuals took this time to reevaluate their purpose & create new business models. Our client Leena Alsulaiman was a prime example of this- she launched her fashion & branding consultancy during the height of lockdown- now she has coveted press features & mentions in Business Insider, CNN, Fast Company, Thrive Global, PR Couture, Medium, and more in just a few months. Our loyal longtime clients weathered the storm when others bailed & reaped the press benefits- big time!
We gratefully took the lessons learned from over a decade in business & applied them to pandemic life. Adapt, adjust, focus on what’s working & how you can help.
What’s in store for 2021? We plan to refresh our offerings and uplevel in all aspects with new services and packages. Serve our clients at the highest level. Provide solutions on how to gain brand visibility, trust, and ultimately more sales. Cheers to a fresh new year of hope & possibility! Please don’t hesitate to reach out and see how we can elevate your brand by emailing [email protected].
by MagnoliaPR | Dec 19, 2020 | Childrens/Baby Brands, Fashion Accessories, Press
By now you’ve probably heard that influencers are important for growing your brand. Ideally, they aren’t your only PR strategy, as it’s important to never rely on one method or audience. We consider them a useful component to an effective PR campaign, if done correctly. That’s why we’ve always stressed a comprehensive PR strategy utilizing influencers as well as traditional media, digital new media, product placement, and what’s actually effective for each specific brand/niche.
Often, we hear from brands who’ve invested a considerable amount of money in influencers without any real return. Chances are they focused on major influencers they don’t have any prior relationship with, doesn’t follow them or use their brand, promotes anything for a check…and they hope it will yield a return. Spoiler alert: nope.
While we work with major influencers at times who genuinely love our brands and share them authentically, we also understand the proven value of micro-influencers in targeted niche markets. Whether it’s a more involved paid partnership or simply a gifted product, we build long-term relationships with the trusted influencers we work with, rather than making it just a transaction. This means you’ll see we’ve worked with some familiar faces for several years and maintain those treasured relationships and friendships.
If you are interested in building a real and effective influencer strategy without the smoke and mirrors, please feel free to email us at [email protected]. Follow along to see our influencer work on our Instagram, @magnolia_pr
A few highlights from our influencer relations program – love to see our clients shared by the top tastemakers in their respective niches! From mom bloggers to Youtubers to child actors/models, we handpick and vet the best influencers for each brand with a focus on hitting the right target audiences. Influencers are a nice complement to an overall PR strategy and a fun way to share new brand content.
