Giving Back: Livie & Luca to Help Build Children’s Playground in Richmond, CA

Giving Back: Livie & Luca to Help Build Children’s Playground in Richmond, CA

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Bay area footwear company Livie & Luca is gearing up to help build a playground in Richmond, CA, on October 26. Inspired by their motto to “spread joy” and their focus on social responsibility, Livie & Luca set out to fund a children’s playground in an underserved area of their community. Together with 100 volunteers from the City of Richmond, Pogo Park, KABOOM!, and local residents, the Livie & Luca team will help build a safe, enriching playground for children of all ages and abilities in just one day.

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The new playground at Belding Garcia Park will provide over 1,100 children in Richmond with updated equipment and a fresh design based on children’s drawings. With 150 playground builds slated for 2013 alone, the national non-profit KABOOM! is dedicated to building playgrounds to keep children active and healthy

This will be the first collaboration for a playground build for KABOOM! and Livie & Luca, a popular shoe brand for children and women devoted to giving back. Each month, Livie & Luca donates 10 percent of their online sales to rotating charities, and founders Mitzi Rivas and Amie Garcia have long had the goal to fund a playground accessible for all children.

“There were several criteria that were important to us,” said Mitzi, a mother of two who started Livie & Luca in 2006. “The playground should be accessible to and provide sensory input for all children, including those with disabilities, that it promote health and wellness, that is be sustainable in the broadest sense, and that its components be as natural as possible.”

The playground build will start at 8:30 a.m. on Saturday, October 26, at Belding Garcia Park, 515 15th Street, Richmond, CA 94804. A ribbon-cutting ceremony will take place at 2:30 p.m. to dedicate the new play area.

To learn more about the project and Livie & Luca, please visit www.livieandluca.com.

Making History Come To Life: Hitstory Kids App For Toddlers Launches

Making History Come To Life: Hitstory Kids App For Toddlers Launches

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Hitstory Kids is a new educational app geared for toddlers narrated by Peekaboo Peet, a friendly and curious hedgehog who takes children on a journey through history. The free app, available for Iphone and Ipad, guides toddlers in a fun and interactive way on a journey through iconic episodes of American History, where they are magically introduced to characters, objects and symbols linked to historical facts. Toddlers love finding Peet in vessels, carts, beneath the sand, playing with monkeys, and other unexpected situations.
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The Hitstory Kids app, the only toddler app geared just for history, was created by a group of passionate historians, the purpose of this innovative app is to teach toddlers about American history, culture, and the values and beliefs that were important in the making of American society.

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The first episode, Columbus Sails, was just released in time to celebrate Columbus Day. For more information and to download the Hitstory Kids app, please visit http://www.hitstorykids.com.
All The World’s A Stage: Livie & Luca Unveils Playful Fall/Winter ’13 Collection

All The World’s A Stage: Livie & Luca Unveils Playful Fall/Winter ’13 Collection

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Livie & Luca’s fall/winter ’13 shoe collection is inspired by the magic of make-believe. Taking a cue from the unbridled imagination of children at play, designer Mitzi Rivas set out to create a collection that captures the beauty of turning the everyday into something magical. With style names like Gaffer and Cue, the dramatic yet playful collection pays homage to the stage with several brand new offerings for babies, children, and women- plus refined sizing for an exceptional fit.

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By experimenting with new materials, including waxed denims, wools, eye-catching prints, linings, and embellishments, classic styles are transformed into clever pieces with a dash of theatrical flair. The new Mili style feature a flower embellishment made from a tape measure; the demure Dolly shoes have scalloped edges and a bowtie accent; and the Stitcher boots feature vintage brown suede, a pop of floral print, and cream flower bloom detail.

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Tootles, Paulo, Sherlock, Ruche, and London styles are back in new hues ideal for back to school and crisp autumn weather. Classic favorites Elephants and Pio Pios are back as well, joining the menagerie of new animals Foxes and Hungry (sharks!).

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The women’s collection has expanded with new the vintage-inspired Chaplin shoes, Arabella flats, and lace-up Pollen styles.

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Since 2005, Livie & Luca shoes have crafted “adorable shoes for adorable feet” while staying committed to giving back to the community. Each month, Livie & Luca donates 10 percent of their online profits to rotating charities. Step by step, Livie & Luca’s mission is to “spread joy” through their brand. To learn more, visit www.livieandluca.com.