by MagnoliaPR | Dec 12, 2022 | Childrens/Baby Brands, Press
After successfully launching their reading platform app for kids in November 2021, Kidly continues to grow and add to their vast library of research-backed children’s stories. Designed for children ages 4 to 12, Kidly remains focused on providing high-quality read-aloud stories and illustrations on a diverse array of timely themes, including sustainability, mindfulness, and social responsibility.
The world is getting smaller and smarter with technology each day. The children of this generation have greater awareness of the world around them than prior generations. In short, they know better and have a better sense of things. We couldn’t tell them the same old stories in the same old way. Kidly aims to support kids in being global citizens, understanding the importance of different cultures and diversity, and respecting the planet and each other to create a better world.
Story topics are varied and range from nature and the world; family and friendship; fun and adventure; science, technology and art; choice stories where children select the story’s path; to philosophy for children. With over 200 stories available in the Kidly library, children can use the read aloud option to listen and follow along to stories or opt to read the text on their own. Professional illustrations created by in-house artists and art directors help further keep children engaged during story time.
Kidly strikes a delicate balance between fun and educational with straightforward, kid-friendly language and concepts approved by child psychologists and child development experts. The illustrated story app was recently awarded with the Pedagogical Quality Certificate from the world-renowned Education Alliance Finland. This certificate ensures safe and high-quality screen time for kids based on Kidly’s unique learning goals, pedagogical approach and usability. Kidly further sets itself apart from other apps for kids by providing an ad-free, distraction-free experience and an emphasis on providing age-appropriate original content.
“We want to make Kidly accessible for all kids around the world,” said the CEO of Kidly. “Part of this accessibility, besides mobility and portability, is offering content in several languages.”
For parents and caregivers desiring less screen-time, Kidly offers read-aloud stories for easy listening, including bedtime stories and meditations to help children unwind. Research indicates meditation helps children build a valuable skill set to manage stress, improve sleep, and boost creativity.
Kidly is available for download on the App Store and Google Play with free and premium paid subscription options, as well as a free seven-day trial. To learn more, please click here to download Kidly or visit www.gokidly.com.
by MagnoliaPR | Aug 15, 2022 | Childrens/Baby Brands, Press, Uncategorized
As children start heading back to school this month, the timely topic of bullying is addressed in Verywell Mind, featuring expert insight from our client Parenting Pathfinders‘ founder Michelle Felder, LCSW. Read the article here.
Verywell Mind is a part of the Dotdash Meredith family and an award-winning resource for trustworthy and current information on mental health topics serving over 150 million readers every year.
We are currently accepting new expert clients for opportunities like these in the fashion & lifestyle categories, please contact us today here.
by MagnoliaPR | Jul 13, 2022 | Childrens/Baby Brands, Press
Client Parenting Pathfinders‘ Michelle Felder, a licensed clinical social worker and therapist, shares her insight on strollers for children in a recent Yahoo article.
Read here.
by MagnoliaPR | Jun 28, 2022 | Childrens/Baby Brands, Press
Boardies was featured on CBS Austin‘s summer essentials segment – their swimwear for the whole family is perfect for staying cool at Austin’s many lakes and watering holes. The award-winning U.K. brand is sold at Nordstrom and other fine retailers across the U.S., with Texas being one of its bestselling regions.
View the segment here.
by MagnoliaPR | Jun 23, 2022 | Childrens/Baby Brands, Press
Bits & Bows was featured on ABC 13 Las Vegas for their summer must-haves segment! Check out the broadcast here and learn more about Bits & Bows‘ baseball hats for women and kids here. The feminine bow on the back is a favorite for mom and daughter matching looks – and they just added boys styles too!
by MagnoliaPR | Jun 21, 2022 | Childrens/Baby Brands, Press
After seeing a void in the market for kids swimwear, veteran childrenswear brand Bird & Bean successfully launched their first-ever swim collection in spring 2021. This season, founder and designer Janel Andersen returns with a swimwear collection focused on cheerful prints – think tropical prints, rainbows, sun, moon, and stars – combined with practical, comfortable fits for active kids.
Similar to Bird & Bean’s apparel collection full of fun prints (some even carry over into the swim collection) and easy silhouettes, Janel has a keen eye for what kids and parents will buy and love. In addition to running her signature Bird & Bean brand, Janel has two brick & mortar shops in the Bay Area. The first shop she opened in Berkeley, Bird & Bean, focuses on baby and children’s goods, while her second shop, Stitch & Sparrow, caters to women with clothing, accessories, and apothecary goods.
Janel has seen a shift in buying patterns since the start of the pandemic. “New baby gifts, all day everyday. So many new babies. Also, people are shopping for items for travel, fancier tops for work, wedding guest dresses – the world is resuming and people need new wardrobes,” says Janel, a mother of two who launched Bird & Bean (formerly Nohi Kids) in 2009.
With more families eager for travel and adventure this summer, or simply staying closer to home and enjoying local water parks and pools, it was an ideal time to launch the Bird & Bean swim collection. The collection includes one-piece swimsuits, swim trunks, and rash guards in Bird & Bean’s signature playful prints priced at $33 to $38 retail.
Bird & Bean’s baby and kids apparel collection for summer has a similar print-focused vibe as well as solids in sage and lilac hues. The ever-popular tulle party tank dresses, twirl dresses, zip-up rompers, bubbles, sleep sacks, hooded coveralls, and bodysuits range from $28 to $48 retail. Soft pajamas are another new Bird & Bean addition that quickly sell out, including two-piece modal/Spandex blend sets with jungle, moon, and pink bunny prints.
In addition to their brick & mortar locations in Berkeley on College Avenue, both Bird & Bean and Stitch & Sparrow items can be purchased online at www.birdandbeanshop.com.
