We headed to New York City for the summer edition of Playtime New York and Kids Hub July 30 to August 1, 2023, at the Metropolitan Pavilion in Manhattan, supporting overseas client Boardies Apparel swimwear who was exhibiting. Based in Europe, Playtime is one of the leading children’s fashion and lifestyle trade shows for emerging and established brands worldwide, curating a beautiful mix of independent labels as well as industry mainstays.
It was a strong show that indicates retail sales are bouncing back after a few challenging years, with buyers gravitating towards sustainability, nostalgia, cheerful prints, and earthy, desert-inspired colorways. Fashion Snoops stopped by the share their insightful trend forecast for Spring/Summer 2024 echoing these sentiments.
The Earnshaw’s Magazine Earnie Awards nominees were also announced at the show, with client Boardies named a Best New Brand nominee! Vote here.
We had a great time connecting with the talented designers behind the brands and gain valuable insight on the industry’s trends for the upcoming seasons. To see how we can support and amplify your children’s fashion and lifestyle brand as well, please schedule a time to chat on our Calendly.
